Heinz is hoping to scare up some sales this Halloween with a limited edition canned range.

Available now, 415g cans of Hallowbeanz (rrp 69p) and 400g cans of Spooky Pasta Shapes (rrp 60p) will feature playful images of Heinz Baked Beanz dressed up in various Halloween costumes.

To help promote the limited edition range, Heinz is also offering consumers the chance to win Halloween-themed prizes as well as products and money-off coupons.

Heinz Beanz and Pasta brand manager Emily Frank said: “Halloween is a key season for retailers, and the popularity of our previous Hallowbeanz campaigns shows just how important it is that we support such seasonal activity with category innovations to excite our loyal fans.”