Premier Foods hopes to boost sales of its Hartley's jam range by introducing a smaller jar size specifically for the impulse sector.
The new 250g format provides an accessible price point for new and sporadic jam consumers, as well as smaller households. The smaller jar is also expected to encourage more consumers to try new flavours.
Premier Foods has released a range of big-brand gravies in squeezy tube formats. Bisto Instant Roast Gravy is a paste containing real meat juices to create tasty gravy. It is available in beef, chicken and onion flavours. Joining it is Oxo Squeezy...
Premier Foods has released a new range of Sharwood's stir-fry sauces. There are four products: black bean with ginger garlic; yellow bean chilli with soy sauce; soy sesame with ginger; and Szechuan pepper tomato. The products come...
Premier Foods has added to its Loyd Grossman range of cooking sauces with two new chilli con carne sauces. Classic chilli and fiery chilli variants will be available in 350g and 660g packs.Premier hopes the new sauces will capitalise on the 32.8m...
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