Hancocks is introducing an exclusive range of Hibbi the Hippo branded chocolates. The range comprises four-pack bars available in strawberry, banana, cream and popping candy flavours (rrp 39p); 8-pack bars in strawberry and cream flavours (rrp 75p); 100g white and milk chocolate bars (rrp 59p); and aerated bars in white and milk chocolate, priced at 59p. “The pricing allows for two for £1 and three for £1 deals, which can work extremely well for independent retailers within the impulsive confectionery market,” says purchasing director Jonathan Summerley.

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