Halewood International has launched advertising campaigns for its Crabbie’s and Lambrini brands.
Crabbie’s will be featured across multiple TV channels, including ITV, ITV2, Channels 4 and 5, E4 and Sky One, which appeals to the core Crabbie’s audience of 25-44 year olds. The exposure will equate to over 6.4 million unique viewers with the campaign running until 22 December.
Lambrini advertising features the ultimate Big Night In, showcasing fun loving women enjoying Lambrini at home. Running until 22 December, the national campaign of 30-second adverts will reach an estimated 4.9 million women in the 21-55 age bracket. The adverts will be featured across a wide range of female targeted programmes on a number of TV channels including ITV, Channel 4, Channel 5, ITV2, E4 and Dave, as well as Video on Demand (VOD) for these channels.