Grace Foods, the UK’s leading supplier of aloe vera drinks, has added a new Mango variant to its Grace Say Aloe Zero Sugar range.
Available to the independent trade in April, the new sugar free drink (rrp £1.39) contains just 10 calories per 500ml bottle and will sit alongside the existing Grace Say Aloe Zero Original range.
Nimal Amitirigala, global category manger for Grace Foods Beverages, said: “At a time when consumers are focusing more on sugar content, new Grace Say Aloe Zero Mango provides a healthier, great-tasting alternative to carbonated drinks, fruit smoothies or flavoured waters.”
The Grace Say Aloe range contains natural flavours, no artificial colours and provides consumers with 100% of their daily recommended Vitamin C.
The new Zero Sugar Mango variant will be backed by major brand-building activity focusing on social media support, consumer PR and sampling throughout this year.