Swizzels Matlow is launching a Sweet Extravaganza tube and a Sweet Shop Favourites gift box as part of its new Christmas range.

The products join the existing line up of Love Hearts, Refresher and Drumstick gift tubes.

The range is designed to meet consumer demand for products that invoke nostalgia, which is a key theme at Christmas. The firm advises retailers to ensure they stock up early to make the most of extended sales throughout the season.

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