Innovative Bites has launched another addition to its healthier snacks range – ‘squeezed’ Elephant pretzels.

The slim, bite-sized snacks are available to retailers and wholesalers across the UK from today, incorporating 3 SKU’s – sea salt, black & white sesame and mixed seeds, presented in individual 40g, 90g and 180g sharing bags.

Developed and manufactured by Alka Group, the new baked range contains less fat than standard crisps, Elephant pretzels present a modern twist on an old favourite snack, with all the flavour and crunch of a regular pretzel - but lighter, crispier, flatter and more versatile.

The new Elephant ‘squeezed’ pretzel lines are available now from Innovative Bites with a recommended retail price of £0.29 (40g), £0.79p (90g) and £1.50 (180g)