Aryzta Food Solutions is adding a limited edition Pink Lemonade Muffin to its Cuisine de France range.
The new Muffin, available from March (rrp £1.09), will feature a vanilla lemon muffin, filled with a smooth pink lemonade curd and topped with delicate pink sugar crystals.
Available from March and throughout spring, the product will be supplied as thaw and serve, in cases of 30. The launch will also be supported by eye-catching POS.
Aryzta Food Solutions head of retail marketing Shane Vaughan said: “Sweet bakery is a rapidly growing category, with consumers seeing it as a permissible treat that can be enjoyed day-to-day, so it’s important that retailers offer a diverse range of products to help their ISB offering stand out.
“The Pink Lemonade Muffin is the perfect addition for spring whether eaten on its own or as an accompaniment with a coffee, and taps into the pink lemonade flavour trend, with a unique proposition that’s sure to draw shoppers to the fixture.”
Retailers interested in more information should phone 01698 844 884 or email retail.ordersGB@aryzta.com.