Coconut water brand Coco Fuzion 100 has joined forces with Leicester Tigers rugby club as its first-ever rehydration partner.
The new partnership will see Coco Fuzion 100 branding across the Tigers range of water bottles and water carriers, as well as in their home changing room and around their Oval Park training ground.
The Tigers squad will take part in social media and website activitiy, as well as helping out with product sampling for fans.
Coco Fuzion 100 will also be supporting the club’s community work, providing products for Tigers Matchday Coaching Clinics, Tigers Rugby Camps and the Junior Tigers Club.
Steve Barton, chief executive officer at Coco Fuzion 100, said: “We’re hugely proud to support Leicester Tigers and have been welcomed with open arms to the Tigers Family.
“We’re looking forward to an exciting partnership, starting with a huge game at the weekend, so we want to wish the lads all the best and good luck for the rest of this season.”