Cake Angels has updated its brand logo with a new bright pink design.
The company’s existing range of baking products will feature the new logo, before a series of NPD are launched later this year.
The re-brand is designed to help Cake Angels appeal to a younger generation of home bakers, with a more contemporary look and feel.
Emma Tomkins, marketing manager at Cake Angels, said: “We’re excited to be bringing a bold, cool and modern new brand, with fresh, trend-led ideas to the home baking market.
”We can’t wait to showcase our gorgeous new products to our customers, and inspire new consumers to challenge themselves to create innovative and beautiful bakes!”