BAT has opened a new chapter in the Rothmans brand story with the launch of Rothmans Gold and Rothmans Silver into the lower-priced cigarette segment from March 12. Rothmans Gold Kingsize will be available in 20s, 10s and Superkings variants, while Rothmans Silver Kingsize will be available in a Kingsize 20s variant.

rrp: Kingsize £5.73 Superkings £5.78 10s £2.93.

tel: 0800 444 236

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