Astonish, the British manufacturer of household cleaning products, has launched three new fragrances across its range of floor and laundry products.
New to the market are Cotton Breeze and Orchard Blossom Floor Cleaners, while the Cotton Fresh Fabric Refreshers feature a new scent.
The new products come in striking blue and pink colours and are available in a larger 1ltr format. The products are designed to clean carpets and floors and protect them from future stains.
Katy Clark head of marketing at Astonish said: “Within the household category, fragrances enhance a range and certainly influence the purchase decision.
“The new fragrances introduced are on trend, delivering the freshness that consumers demand from the household cleaning category.”
All products in the Astonish range feature the company’s new branding, launched in June. The Cotton Breeze and Orchard Blossom floor cleaners are available in 1ltr bottles (rsp £1). The Cotton Fresh Fabric Refresher is available in 750ml bottles (rsp £1).