Singha Beer, the original beer of Thailand, is launching a 330ml can in the UK (RRP £6.50 per 6x330ml).
Molson Coors says the can format is growing in popularity in the UK amongst premium & craft beers.
Rob Hollis, head of world beers at Molson Coors said: “Singha is an iconic Thai beer with a strong brand and heritage worldwide. The new 330ml cans are a great way of building on the history of this great product and driving nostalgia amongst consumers who may have enjoyed Singha Beer while on holiday. What is more, for potential stockists the 330ml can also brings advantages such as being stackable in the fridge, lighter to transport and a format that is driving interest with drinkers as something different in the fridge.”