Pukka Pies is entering the convenience sector for the first time, with a new portfolio dedicated to on-the-go eating occasions.

Launching in January 2019, the new range (rrp £1.49) can be eaten hot or cold and includes: a sausage roll; meat & potato pasty; and four puff pastry pies (minced beef & onion; chicken & mushroom; veggie leek & potato; and steak).

Deborah Ewan, ceo of Pukka Pies, said: “2018 has been a very successful year for Pukka Pies so far, with 1 million new shoppers added to our brand (Source: Kantar 52 w/e 10/9/17 to 52 w/e 9/9/18). The on the go sector is the natural place for us to grow, giving our customers an even wider choice of products in and out of the home.”

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