Kettle Chips has extended its range of hand-cooked chips with a new Sour Cream & Sweet Onion variant. Available in 150g (rrp: £1.85) and 40g (rrp: 69p) sizes, the new flavour has fresh green packaging to help it stand out on shelf.

“Dairy flavours, such as the new Kettle Chips Sour Cream & Sweet Onion, account for 9% of adult and premium snack sales and are growing at 6% year on year so it’s an area we felt we should innovate into.” comments Andrew Slamin, Kettle Foods’ marketing director.

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