Kettle Chips has extended its range with the launch of a new Crispy Bacon & Maple Syrup variant.

Packaged in a bacon pink pack for stand-out, Kettle Chips Crispy Bacon & Maple Syrup come in 150g sharing bags, rrp £1.99, and 40g handy packs, rrp 75p.

The new variant’s seasoning includes real bacon sourced locally from H.V. Graves, a Norfolk family butchers, and is combined with Maple Syrup.

Jim Couchman, Kettle Foods head of impulse, said: “Lots of people have been asking us to make a real meat variant and bacon is one of the UK’s most loved crisp flavours.

“This new combination also taps into the current ‘sweet & salty’ flavour trend so we are confident that our new addition will be a big success.”