Häagen-Dazs has announced the return of its summer cocktail-inspired ice cream and sorbet collection.
Lime Mojito sorbet and Pina Colada ice cream pints (rrp £4.99) are back, and are currently available in Asda, with a semi-national roll-out across grocery, convenience and wholesale over the coming months.
They will also be available in a mini-cup format, launching exclusively in Co-op from 21 March which contain two x 95ml Mojito sorbet and two x 95ml Pina colada ice cream (rrp: £4.99).
Marketing manager Jose Alves said: “The Häagen-Dazs cocktail collection flavours will bring an exotic moment of joy to consumers, through the unique combination of our luxurious creamy ice cream and two cocktail favourites. The now multiformat range will inspire different consumption occasions that will drive trade up in the category this summer.
“This year, we’re building on the original momentum of the launch with a fun activation focus that will really resonate with our audiences, so watch this space! Why make shoppers choose between cocktails and ice cream when they can have the best of both worlds?”