Suncream Dairies is launching its Italian-style Gelato Gold ice cream to the retail sector in 500ml tubs.

Previously only available in the foodservice sector,  the Gelato Gold ice cream is available in four flavours; Strawberries & Cream, Clotted Cream, Sea Salted Caramel Ripple and Double Chocolate Chunk (rrp £2.00 per 500ml tub).

Rebecca Manfredi, managing director of Suncream Daries, said: “Ice cream is a firm favourite all year round and these new tubs are a perfect way for consumers to enjoy some of our most popular flavours at home – whether it’s for a Big Night In with friends or an indulgent treat.

“The Gelato Gold range is an established and popular brand and its reputation for delivering great quality at an excellent price means there’s scope for good margins. These tubs give retailers a fantastic opportunity to extend their ice cream offering and maximise profit potential whatever the season.”

Suncream is also offering a range of freezer deals for convenience retailers who stock the new Gelato Gold tubs. For more information, visit the company’s website.