Diageo has released a new collection of Game of Thrones single malt whiskies into the convenience channel.
Available nationwide now, the eight-strong range features drams such as Lagavulin, Oban and Singleton: all sourced from Diageo’s distilleries.
The product’s packaging is based on the warring houses of Westeros and their mottos from the fantasy drama TV series. Each 70cl bottle also comes in a protective pack featuring a similar design.
Global Reserve Marketing & Malts Director, Pedro Mendonca, said: ”We are always trying to find fun and interesting ways to introduce our scotch portfolio and what better way than partnering with Game of Thrones, one of the most successful TV series ever created. We are thrilled to be celebrating the final season of the show by toasting with whiskies that authentically pay homage to some of the greatest characters and houses.”
The Game of Thrones single malt whisky collection has an abv of 40% - 51.2% and an rrp of £38 - £65.
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