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Nisa has announced the recruitment of Sugro Retail Group, the Cheshire-based symbol operator.
Project Fightback began in September last year when the Vadhera brothers heard Tesco was set to invade their retail space.
Nisa is celebrating after being named Best Convenience Retailer at the CTP Awards last week
Nisa will double-team delivery drivers in the London area during the summer in order to service its network of retailers affected by traffic restrictions for the Olympic and Paralympic Games
Nisa is enjoying the opportunity to undergo a “modernisation phase” with membership changes and a new focus following the split with the Today’s Group, chief executive Neil Turton confirmed to C-Store last week
Nisa is to plough £10m into price cuts and promotions in 2012 in a bid to keep its retailers as competitive as possible.
Nisa’s significant investment in marketing has paid off, with the company reporting record 7% growth figures for the last financial year.
A former Nisa-Today’s employee has been found guilty of fraud after swindling the company out of thousands of pounds.
Nisa and the Today’s Group have officially separated after more than 25 years.
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