Spar distributor Appleby Westward has collaborated with service station operator MRH and Greggs in the renovation of the Landmark petrol station and forecourt site at Forder Valley, Plymouth.
The BP-branded commuter site has seen a total rebuild of its facilities, including a doubling of the size of the shop, to meet the needs of both local convenience and transient customers.
The reconstruction of the site, which opened last week, includes a Spar forecourt store with a Costa Express vending machine and a Greggs bakery operation.
Spar is working with MRH in piloting the opening of six new franchise convenience stores at MRH sites in the UK. The busy Forder Valley commuter site, which had been closed for nearly three years, represents the first of these ventures in the South West.
Appleby Westwood head of sales, Steve Thomas, said: “We are delighted to open another Spar store with MRH. This was a major project which involved completely clearing and rebuilding the site to create the most modern facility for today’s motorists.
“It represents an exciting new venture in our partnership with MRH and this forecourt store will be stocked with the very latest ranges of Spar own brand products including protein snacks and free-from products, an American range of confectionery, ready meals, fresh and chilled products, and meal deals on food-to-go.”
MRH ceo Karen Dickens said: “The total renovation and rebuild of the Plymouth Landmark site is a great example of MRH’s strategy to work with our partners to create an exceptional brand experience for customers that encourages and creates more opportunities to visit and spend with us.
“I’m incredibly proud of the Landmark site and the MRH / partner teams who have flawlessly delivered. The site is packed with innovation and state of the art facilities. We’ve incorporated the a very strong product offering and with modern developments in SPAR and MRH branding on both with the Shard and within the shop design which has created a modern and fresh feel with an element of the ‘wow-factor’.
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