Retailers have an opportunity to cash in on the £110m Rollover Jackpot in tonight’s EuroMillions draw. 

According to National Lottery operator Camelot, sales of draw tickets are expected to be four times those of a normal week with 2.5m tickets being sold an hour at peak times.

Camelot is supporting this massive surge in sales with a comprehensive promotional campaign which includes advertising on in-store digital media screens, POS material and national TV and radio advertising.

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