Online platform Cornershop Online has launched a new app for independent retailers.

The Cornershop Loyalty app, which is available for a cost of £20 per month, offers retailers the opportunity to communicate their latest promotion through to customers, create push message alerts for customers and operate a smartphone-based loyalty scheme.

Cornershop developer Purdeep Haire said the app would allow all types of retailers to get online as well as create more customised messages. “We are very excited about this as it is a product that would allow stores of any size to quickly and affordably have a mobile presence,” he said. “The promotion mechanic is fully customisable so users can handpick or create a promotion to meet their exact requirements. It’s more efficient than leaflets as there is no printing or distribution cost or wastage.

“We have big hopes for this app and expect to roll it out to thousands of stores over the next year. It really is very simple to use but immensely powerful solution.”

Cornershop Online is offering Convenience Store readers a three-month free trial of Cornershop Loyalty. For more information log on to www.cornershoponline.co.uk.