Blakemore Wholesale is launching new 40%+ POR zones in depots to help retailers boost their profits.

Hundreds of products, including big brands and own label products, will be featured in the new zones, which are highlighted with banners, eye-catching shelf edge labels and posters.

Managing director Craig O’Connor said: “We recognise that independent stores are often a vital means of support for local communities, and as such, we want to help stores not just survive, but thrive.”

“Our 40%+ POR zone helps retailers do just that, with great prices for both the retailer and the consumer, and healthy profit margins above 40%.”