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C-stores should cater for the rapidly increasing number of shoppers that consider themselves to have food intolerances, says HIM’s Ruth Cousins.
Despite all of the technology at their fingertips, surprisingly it’s younger shoppers who respond most positively to leaflets.
Here’s some quick wins to ensure you’re making the most out of the festive footfall driving occasion.
With the food-to-go market set to increase by an average of 4.4% over the next three years, this is the time for retailers to cement their offering to their shoppers.
Trust can be gained in a number of ways and, once achieved, you’ll find loyal customers coming back time and again.
When it comes to fresh food, gaining a shopper’s trust is essential to secure their custom, says HIM’s Alice Dolling.
Customer and store owner/staff relationships have always been at the very heart of what makes the convenience industry unique and special, says HIM’s Ruth Cousins.
Shoppers are looking for convenience stores to offer them solutions and not just products, says HIM’s Blake Gladman.
The long-awaited summer months are finally in sight and it’s time for retailers to get ready for the chaos, writes HIM’s Ruth Cousins.
A third of UK adults say that knowing a convenience store sells pricemarked packs positively influences their decision to visit that particular store, writes HIM’s Ruth Cousins.
HIM research shows that 36% of shoppers were just passing by when they decided to come in-store over Easter, writes Val Kirillovs.
A massive 78% of shoppers don’t see c-stores as credible places to buy fresh and healthy products, writes HIM’s Belle Nairac.
HIM’s Elyse Charvin advises retailers on making the most of the last-minute festive shopper.
HIM’s Louise Howarth addresses what good customer service means within convenience.
Halloween continues to grow and the opportunity for retailers to take advantage is clearer than ever, writes HIM's Matt Smith.
Recent research from HIM shows one in four UK adults bought food to go from c-stores within the past seven days, writes Katherine Dixon.
With the tobacco display ban in place in small stores for nearly six months, now is a great time to consider what impact it has actually had on shoppers, writes HIM's Katie Littler.
In order to create the perception of a 'credible fresh food offer', the number one thing stores need to do is ensure a 'clean and tidy shopping area', writes HIM's Ed Sibley.
HIM research has found that the level of impulse purchasing in convenience stores is at an impressive five-year high, says Katie Littler.
The recession has solidified shopper habits in such a way that finding value for money remains a priority for many, says HIM's Sophie Jones.
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