More non-food news
P&G has been recruiting ‘ShelfHelpers’ to become an extension of its ShelfHelp category management website.
Procter & Gamble is launching a shiny new shampoo and conditioner range from Herbal Essences.
Bodyform has relaunched its popular Pink Ticket on-pack promotion this month.
Light by Tena has unveiled a money back guarantee to raise awareness of product quality and recruit more women into the category.
Dishmatic is being relaunched with a bright new look to enhance shelf stand-out.
Babease, the British baby food brand, has unveiled a new generation of vegetable-led organic products.
Bold 2in1 is introducing ‘Sparkling Bloom and Yellow Poppy’ and ‘Plumeria and White Orchid’ detergents.
Whiskas has launched a new range of meaty casseroles for cats.
Gillette is gearing up for the new Star Wars film, with two limited edition gift sets and a global campaign.
Velvet Comfort is relaunching with a new embossed texture to provide added strength and softness.