More non-food news

Comfort brings clothes to life in new TV ad

Comfort brings clothes to life in new TV ad

01 Feb 2017

Comfort has launched a new ‘Secret Life of Clothes’ advertising campaign.

Dove Go Fresh Pear and Aloe Vera is available in both aerosol and roll-on format

Dove launches fresh pear and aloe vera anti-perspirant

27 Jan 2017

Dove is extending its ‘Go Fresh’ anti-perspirant portfolio with its new pear and aloe vera variant. 

Mars Petcare launches “superfood” brand for cats and dogs

Mars Petcare launches "super" nutrition range

24 Jan 2017

Mars Petcare has launched a brand new ‘super premium’ advanced nutrition brand in dog and cat food called Perfect Fit.

ShelfHelpers website

P&G recruiting top retailers to join ShelfHelp website

20 Jan 2017

P&G has been recruiting ‘ShelfHelpers’ to become an extension of its ShelfHelp category management website.

Herbal Essences

Shiny NPD from Herbal Essences

20 Jan 2017

Procter & Gamble is launching a shiny new shampoo and conditioner range from Herbal Essences.

Bodyform rolls out pink ticket promotion

Bodyform rolls out pink ticket promotion

19 Jan 2017

Bodyform has relaunched its popular Pink Ticket on-pack promotion this month.

Tena launched new ‘Feel Fresh or it’s Free’ promotion

Tena ‘Feel Fresh or it’s Free’ promotion

18 Jan 2017

Light by Tena has unveiled a money back guarantee to raise awareness of product quality and recruit more women into the category.

Dishmatic unveils new look redesign

Dishmatic unveils bold new packs

11 Jan 2017

Dishmatic is being relaunched with a bright new look to enhance shelf stand-out.

With two unique ranges suitable for infants aged four months plus and seven months plus, Babease is targeting health-conscious parents

Babease reveals vegetable-led baby food

11 Jan 2017 | By Simon Banks

Babease, the British baby food brand, has unveiled a new generation of vegetable-led organic products.

Bold 2in1 launches ‘Sparkling Bloom and Yellow Poppy’ and ‘Plumeria and White Orchid.’

Bold introduces two new scents

22 Dec 2016

Bold 2in1 is introducing ‘Sparkling Bloom and Yellow Poppy’ and ‘Plumeria and White Orchid’ detergents.


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